My Sponsor Squad
As an eXp agent, you know that your revenue share group runs 7-levels deep. In The Agent Collective family, we want to make sure you can actually make direct connections with the unique 7-agent network that’s paved the way for your own sponsorship.

Whether or not you know all these agents yet, they can be a crucial part of your support system — just like you are or will be to the agents you sponsor into the organization. We encourage you to reach out to any member of your squad for coaching, support, or guidance.

Note: You may see missing information here if some of the agents in your Squad have not yet created their profiles. Don’t worry — we’ll have the whole Agent Collective family onboarded very soon!
Share your squad with prospective agents!
  • S15, HUDDLE 47
  • 27:52 min

Benefit and Feature Language

In This Episode

In an episode of Agent Power Huddle, Jesse Zagorsky explained the importance of distinguishing between features and benefits in real estate.

A feature is what something does, like a large backyard or modern kitchen.

A benefit is why you care about it, such as a large backyard being perfect for family gatherings.

Focusing on benefits helps create an emotional connection with buyers, making your presentations more compelling and persuasive. In practice, emphasize benefits alongside features in marketing materials and client interactions. Training your team to convert features into benefits can lead to more engaging and successful sales.